BAB Formula Generator
What's BAB copywriting Formula
How to use BAB AI generator 🗣️
BAB stands for Before-After-Bridge.
It's a copywriting formula that involves:
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Before: Presenting the current undesirable situation or problem faced by the audience.
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After: Describing the desired state or outcome the audience wants to achieve.
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Bridge: Introducing your product or service as the solution bridges the gap between the before and after states.
The BAB formula is effective in capturing attention, creating a desire for change, and presenting your solution as the means to achieve it.
BAB Copywriting Formula: Simple Example
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Before: Are you tired of waking up tired every morning?
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After: Imagine feeling energized and refreshed, ready to tackle the day with enthusiasm.
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Bridge: Our energy-boosting supplement provides the vitality you need to start each day feeling invigorated and full of life.